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About Us

Crafting a Smarter,
Connected Future

Who We Are

Shaping the Future
of Lifestyle Intelligence.

Jewellery has always been personal and purely ornamental.
Aurique by Smart Sense™  is pioneering to make it intelligent to forge a bond with the wearer.
By embedding advanced wellness technology into refined designs, we create pieces that don’t just adorn — they adapt, learn, and support your life.

We present a stunning collection of intelligent jewellery — from elegantly crafted bracelets to patterned and floral rings, and our signature diamond pieces designed to captivate at first glance.

Founded in 2022, Aurique is the smart jewellery arm of SmartSense, created to merge timeless craftsmanship with cutting-edge wearable technology.
Aurique reimagines fine jewellery by seamlessly embedding intelligent sensors into beautifully designed rings and bracelets.
Built at the intersection of luxury, wellness, and innovation, the brand focuses on discreet health insights without compromising aesthetics. Every Aurique piece reflects SmartSense’s vision of making everyday intelligence elegant, meaningful, and effortlessly wearable.

Aurique is a coined brand word inspired by classical language roots associated with gold, radiance, and refinement, chosen to reflect the essence of luxury blended with intelligence.

Its origin traces back to the Latin word aurum, meaning gold, which has historically symbolized purity, value, timelessness, and prestige. From aurum comes related terms like auric and auriferous, all connected to gold and noble metals.

Operating out of India and the UAE, Aurique is rooted in regions where jewellery is more than adornment—it is identity, heritage, and expression. We empower people to deepen their understanding of jewellery while reconnecting with their own sense of self through intelligent, beautifully crafted pieces.
By blending cultural richness with modern wellness technology, Aurique enables meaningful personal insight without sacrificing elegance. Our vision is not just to serve these regions, but to give something enduring to the world—jewellery that reflects awareness, purpose, and progress.

Aurique is proud to have earned the trust of 200+ clients who rely on us to support and enhance their wellbeing through intelligent jewellery.
Each piece we create is a promise—of care, precision, and purpose—and we stand firmly behind that commitment.
With every new client, our community grows stronger, reinforcing our belief in meaningful, human-centric innovation.
Driven by trust and impact, Aurique continues to grow in strength every single day.

We respond to our clients’ design needs within 48 hours, ensuring a seamless and personalised experience from the very first interaction.
We proactively track every delivery and provide dedicated after-sales support, from product usage to smooth app connectivity.
Our commitment is simple—clarity, care, and confidence at every step of your Aurique journey.

These ornamental yet intelligent pieces blend timeless design with advanced wellness technology, measuring heart rate, blood SpO₂, sleep, and calories with effortless precision.

Fully waterproof and seamlessly connected to your companion app, they deliver meaningful insights without screens, alerts, or interruptions.
Designed for a distraction-less experience, they work quietly in the background while you live fully in the moment.
Luxury on the outside, intelligence within—jewellery that understands you without demanding your attention.

Smart Sense Features

The New Era of
Wearable Elegance

Wellness Tracking

Your body speaks in rhythms and signals. We help you listen — through heart, breath, and sleep. Actionable insights designed to support everyday wellness

Personalized Style

Your style shouldn’t be standard. From floral patterns to refined finishes, every detail is yours. Wear what feels unmistakably you.

Long Battery Life

Long battery life, thoughtfully engineered. So you don’t have to charge it every day. Your health, continuously tracked. Your time, uninterrupted.

Our Reviews

See Why They
Love smart Sense

“Finally, smart jewellery that doesn’t look like a gadget. The design is elegant, and the wellness insights are genuinely useful.”

Ishaan, Gurugram

Private Businessman

“I was sceptical about wearable tech looking good, but this is different. I take selfies remotely, sleep with it on, and forget it’s even there. It’s waterproof for my routine, and the design is graceful for work dinners.”

Rithika Gupta, Bengaluru

Consultant, FMCG

“Three nights of sleep data, no charging, no itchiness. It genuinely feels like a piece of fine jewellery, not a fitness band. And yes, I’ve washed hands and had rain—and it keeps going.”

Anjali Desai, Pune

Wellness Enthusiast

“From sleep tracking to controlling my phone camera remotely, it fits seamlessly into daily life. I wear it day and night without thinking about charging or removing it.”

Simran K, Mumbai

Sales Executive, IT

Everyday Elegance

The New Era of
Wearable Elegance

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 Schedule a private session with our design experts to explore materials, finishes, and smart features—tailored to your lifestyle and wellbeing.
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